{"id":20,"date":"2026-10-20T18:18:14","date_gmt":"2026-10-20T11:18:14","guid":{"rendered":"http:\/\/localhost:8085\/?page_id=20"},"modified":"2026-10-21T06:12:35","modified_gmt":"2026-10-20T23:12:35","slug":"gioi-thieu","status":"publish","type":"page","link":"https:\/\/lym.vn\/en\/gioi-thieu\/","title":{"rendered":"About Lym \u2014 Authentic Healthcare &#038; Consumer Goods Distribution Platform"},"content":{"rendered":"<div class=\"lym-static-page lym-about-page\">\n<nav class=\"lym-toc\" aria-label=\"About Page Table of Contents\" style=\"background:#f8fafc;border:1px solid #cbd5e1;border-left:4px solid #0f5132;border-radius:8px;padding:16px 20px;margin-bottom:24px;\">\n\t\t<strong style=\"display:block;color:#0f5132;font-size:16px;margin-bottom:8px;\">Table of Contents<\/strong><\/p>\n<ol style=\"margin:0;padding-left:20px;line-height:1.8;\">\n<li><a href=\"#tong-quan-lym-global\">Overview of Lym &amp; Brand Positioning<\/a><\/li>\n<li><a href=\"#su-menh-gia-tri-cot-loi\">Vision, Mission &amp; Core Values<\/a><\/li>\n<li><a href=\"#he-sinh-thai-nganh-hang\">Core Product Distribution Ecosystem<\/a><\/li>\n<li><a href=\"#cam-ket-chinh-hang-chat-luong\">100% Authenticity Guarantee &amp; Warehouse Standards<\/a><\/li>\n<li><a href=\"#mo-hinh-phan-phoi-hop-tac\">Omnichannel Distribution Model &amp; Business Partnerships<\/a><\/li>\n<li><a href=\"#thong-tin-phap-nhan\">Legal Entity Information &amp; Official Contact Channels<\/a><\/li>\n<\/ol>\n<\/nav>\n<h2 id=\"tong-quan-lym-global\">1. Overview of Lym &amp; Brand Positioning<\/h2>\n<p><strong>Lym<\/strong> (operating online at <a href=\"\/en\/\">lym.vn<\/a>) is an enterprise specializing in importing, distributing, and supplying proactive healthcare products, healthy foods, dietary supplements, functional beverages, personal care items, and eco-friendly bio-consumer goods for Vietnamese families.<\/p>\n<p>Amid a rapidly growing supplement and wellness market that still faces risks of counterfeit goods, unverified imports, and exaggerated advertising claims, Lym was built on three core pillars: <strong>Transparent Legal Documentation for Every SKU \u2014 Standardized Temperature-Controlled Warehousing \u2014 Honest, Science-Based Nutritional Advice<\/strong>.<\/p>\n<p>At Lym, every product listed online undergoes strict origin verification, publicly displaying the manufacturer, responsible legal entity, packaging specification, and product registration number in full compliance with the <strong>2025 Law on E-Commerce (Law No. 122\/2025\/QH15)<\/strong> and <strong>Decree 15\/2018\/ND-CP<\/strong> on food safety.<\/p>\n<h2 id=\"su-menh-gia-tri-cot-loi\">2. Vision, Mission &amp; Core Values<\/h2>\n<h3>2.1. Our Mission<\/h3>\n<p>Lym strives to be the trusted bridge between internationally certified manufacturers (GMP, ISO 22000, HACCP, CGMP) and Vietnamese consumers\u2014helping every family access authentic nutrition, healthcare, and daily consumer essentials with transparent pricing and dependable after-sales service.<\/p>\n<h3>2.2. Our Vision<\/h3>\n<p>To build a specialized Healthy Lifestyle e-commerce distribution ecosystem harmonizing direct-to-consumer (D2C) retail, a transparent Single-Tier Affiliate Partner network, and nationwide wholesale dealerships.<\/p>\n<h3>2.3. Four Core Values<\/h3>\n<ul>\n<li><strong>Integrity &amp; Legal Compliance:<\/strong> We never sell products of unknown origin, never use fake counters or fabricated reviews, and never make misleading claims that dietary supplements are medicine.<\/li>\n<li><strong>Quality from Warehouse to Doorstep:<\/strong> Strict warehouse temperature and humidity control, with inventory dispatched under the <em>FEFO (First Expired, First Out) principle<\/em>.<\/li>\n<li><strong>User Health First:<\/strong> Developing our dedicated <a href=\"\/en\/cam-nang-suc-khoe\/\">Healthy Living Guide<\/a> compiled by healthcare professionals to provide practical guidance on reading product labels, supplementing micronutrients, and maintaining healthy habits.<\/li>\n<li><strong>Sustainable Partnership:<\/strong> Transparent revenue sharing, real-time tracking tools, and clear partner protection policies for Affiliate Partners and Wholesale Dealers.<\/li>\n<\/ul>\n<h2 id=\"he-sinh-thai-nganh-hang\">3. Core Product Distribution Ecosystem<\/h2>\n<p>The product catalog at <a href=\"\/en\/cua-hang\/\">Lym Store<\/a> is scientifically organized by both <strong>Product Category<\/strong>, <a href=\"\/en\/thuong-hieu-chinh-hang\/\">Official Brands<\/a> and <strong>Practical Health Needs<\/strong>:<\/p>\n<ul>\n<li><strong><a href=\"\/en\/product-category\/suc-khoe-thuc-pham-bo-sung\/\">Health &amp; Dietary Supplements<\/a>:<\/strong> Includes essential <a href=\"\/en\/product-category\/suc-khoe-thuc-pham-bo-sung\/vitamin-khoang-chat\/\">Vitamins &amp; Minerals<\/a> (Vitamin C, bio-available Zinc, multivitamins) and <a href=\"\/en\/product-category\/suc-khoe-thuc-pham-bo-sung\/ho-tro-tieu-hoa-de-khang\/\">Digestion &amp; Immunity Support<\/a> (multi-strain probiotics, soluble prebiotic fiber, standardized herbal extracts) supporting <a href=\"\/en\/nhu-cau\/tang-cuong-de-khang\/\">Immunity Boost<\/a> and <a href=\"\/en\/nhu-cau\/ho-tro-tieu-hoa\/\">Digestive Support<\/a>.<\/li>\n<li><strong><a href=\"\/en\/product-category\/thuc-pham-do-uong\/\">Healthy Food &amp; Beverages<\/a>:<\/strong> Provides <a href=\"\/en\/product-category\/thuc-pham-do-uong\/thuc-pham-dinh-duong\/\">Nutritious Foods<\/a> (whole-grain cereals, nut granola, rolled oats) and <a href=\"\/en\/product-category\/thuc-pham-do-uong\/do-uong-nuoc-giai-khat\/\">Beverages &amp; Refreshments<\/a> free from refined sugar and electrolyte beverages meeting daily <a href=\"\/en\/nhu-cau\/giai-khat-nang-luong\/\">Refreshment &amp; Energy<\/a> needs.<\/li>\n<li><strong><a href=\"\/en\/product-category\/cham-soc-ca-nhan\/\">Personal Care &amp; Beauty<\/a>:<\/strong> Focuses on gentle <a href=\"\/en\/product-category\/cham-soc-ca-nhan\/cham-soc-da-co-the\/\">Skin &amp; Body Care<\/a>, <a href=\"\/en\/product-category\/cham-soc-ca-nhan\/cham-soc-rang-mieng\/\">Oral Care<\/a> with balanced pH and botanical extracts for daily <a href=\"\/en\/nhu-cau\/bao-ve-da-ca-nhan\/\">Skin &amp; Personal Protection<\/a>.<\/li>\n<li><strong><a href=\"\/en\/product-category\/hang-tieu-dung-gia-dinh\/\">Household &amp; Consumer Goods<\/a>:<\/strong> Pioneering the distribution of <a href=\"\/en\/product-category\/hang-tieu-dung-gia-dinh\/cham-soc-nha-cua-sinh-hoc\/\">Eco-Friendly Home Care<\/a> powered by plant-based bio-enzymes that are gentle on hands and environmentally friendly for <a href=\"\/en\/nhu-cau\/tien-ich-gia-dinh-xanh\/\">Eco-Friendly Home Essentials<\/a>.<\/li>\n<\/ul>\n<h2 id=\"cam-ket-chinh-hang-chat-luong\">4. 100% Authenticity Guarantee &amp; Warehouse Standards<\/h2>\n<p>To protect legitimate consumer rights in accordance with the <strong>2023 Law on Protection of Consumer Rights<\/strong> and <strong>2025 Law on E-Commerce (122\/2025\/QH15)<\/strong>, Lym enforces 5 mandatory quality commitments:<\/p>\n<ol>\n<li><strong>100% Products with Valid Legal Filings:<\/strong> Every product is backed by valid input invoices and publicly displays its Product Registration Number (DKSP), Self-Declaration Number (TCB), or Cosmetic Notification Number (CBMP) on the product specification table.<\/li>\n<li><strong>Long Shelf-Life (Expiry Date) Guarantee:<\/strong> Lym's central warehouse tracks every Batch\/Lot digitally and dispatches stock strictly under the <strong>FEFO<\/strong>rule. We guarantee that products delivered to customers retain at least <strong>70% of their total shelf life<\/strong> (and at least <strong>06 months<\/strong> for dietary supplements).<\/li>\n<li><strong>100% Order Packing Video Recording:<\/strong> Every outbound parcel is sealed with a Lym security sticker and video-recorded during packing with its Order ID to ensure transparent verification if any claim arises.<\/li>\n<li><strong>Right to Visual Inspection upon Delivery:<\/strong> Customers may inspect the outer packaging, security seal, product name, variant, quantity, and expiry date before paying cash on delivery (COD) to the courier.<\/li>\n<li><strong>Clear 7-Day Return Policy:<\/strong> 100% replacement or full refund within <strong>07 days<\/strong> of delivery in case of manufacturing defects, transit damage, or incorrect items shipped (see full details in our <a href=\"\/en\/chinh-sach-doi-tra\/\">Return and Refund Policy<\/a>).<\/li>\n<\/ol>\n<h2 id=\"mo-hinh-phan-phoi-hop-tac\">5. Omnichannel Distribution Model &amp; Business Partnerships<\/h2>\n<p>Alongside direct online retail for end consumers, Lym operates two official business partnership channels in strict compliance with Vietnamese law:<\/p>\n<ul>\n<li><strong>Single-Tier Affiliate Partner Program:<\/strong> Designed for loyal customers, content creators (KOCs\/KOLs), and online publishers. The program operates strictly as a <strong>single-tier affiliate marketing program<\/strong> (strictly no multi-level marketing, no joining fees, and no mandatory purchases), tracking orders via referral links or partner coupons with a 30-day cookie window. Commissions are transparently reconciled and paid on the 10th of each month after order completion and the 7-day return period. Learn more and register at the <a href=\"\/en\/doi-tac-affiliate\/\">Lym Affiliate Partner Portal<\/a>.<\/li>\n<li><strong>Wholesale &amp; B2B Distribution Channel:<\/strong> Tailored for pharmacies, health food stores, mini-marts, gyms, yoga studios, and spas ordering in bulk. Lym provides volume-tiered wholesale discounts, full VAT invoices, and complete regulatory documentation for worry-free retail display.<\/li>\n<\/ul>\n<h2 id=\"thong-tin-phap-nhan\">6. Legal Entity Information &amp; Official Contact Channels<\/h2>\n<table class=\"lym-specs-table\" style=\"width:100%;border-collapse:collapse;margin:16px 0;\">\n<tbody>\n<tr>\n<th scope=\"row\" style=\"width:32%;padding:10px 14px;border:1px solid #cbd5e1;background:#f8fafc;text-align:left;\">Operating Legal Entity<\/th>\n<td style=\"padding:10px 14px;border:1px solid #cbd5e1;\"><strong>Lym Co., Ltd.<\/strong><\/td>\n<\/tr>\n<p>\t\t\t<br \/>\n\t\t\t<br \/>\n\t\t\t<\/p>\n<tr>\n<th scope=\"row\" style=\"padding:10px 14px;border:1px solid #cbd5e1;background:#f8fafc;text-align:left;\">Customer Support Email<\/th>\n<td style=\"padding:10px 14px;border:1px solid #cbd5e1;\"><a href=\"mailto:cskh@lym.vn\">cskh@lym.vn<\/a><\/td>\n<\/tr>\n<tr>\n<th scope=\"row\" style=\"padding:10px 14px;border:1px solid #cbd5e1;background:#f8fafc;text-align:left;\">Affiliate &amp; Wholesale Partnership Email<\/th>\n<td style=\"padding:10px 14px;border:1px solid #cbd5e1;\"><a href=\"mailto:partner@lym.vn\">partner@lym.vn<\/a><\/td>\n<\/tr>\n<tr>\n<th scope=\"row\" style=\"padding:10px 14px;border:1px solid #cbd5e1;background:#f8fafc;text-align:left;\">Official Website<\/th>\n<td style=\"padding:10px 14px;border:1px solid #cbd5e1;\"><a href=\"https:\/\/lym.vn\/en\/\">https:\/\/lym.vn\/<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div class=\"lym-legal-supplement-notice\" role=\"note\" style=\"background:#fffbeb;border-left:4px solid #d97706;padding:14px 16px;border-radius:6px;margin-top:20px;\">\n\t\t<strong>Ministry of Health Notice (Decree 15\/2018\/ND-CP):<\/strong> Health supplements distributed on the Lym platform are not medicine and are not intended to replace medical treatment. Please read the product label instructions carefully before use.\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Learn about Lym's mission, core values, authenticity &amp; warehouse quality standards, Single-Tier Affiliate Program, and Wholesale Distribution partnerships.<\/p>","protected":false},"author":9,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-20","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/lym.vn\/en\/wp-json\/wp\/v2\/pages\/20","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lym.vn\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lym.vn\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lym.vn\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/lym.vn\/en\/wp-json\/wp\/v2\/comments?post=20"}],"version-history":[{"count":3,"href":"https:\/\/lym.vn\/en\/wp-json\/wp\/v2\/pages\/20\/revisions"}],"predecessor-version":[{"id":2198,"href":"https:\/\/lym.vn\/en\/wp-json\/wp\/v2\/pages\/20\/revisions\/2198"}],"wp:attachment":[{"href":"https:\/\/lym.vn\/en\/wp-json\/wp\/v2\/media?parent=20"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}